Analisis Perbandingan BPJS Kesehatan dan Asuransi Swasta dalam Efisiensi Layanan dan Persaingan Bisnis

Authors

  • Ane Aryanti Fakultas Ekonomi dan Bisnis Universitas Kuningan
  • Khairunnisa Fakultas Ekonomi dan Bisnis Universitas Kuningan
  • Nessa A’syifa Putri Andrika Fakultas Ekonomi dan Bisnis Universitas Kuningan

DOI:

https://doi.org/10.25134/letterlijk.v2i1.1000

Keywords:

BPJS Kesehatan, Private Insurance, Service Efficiency, Patient Satisfaction, Business Competition, Coordination of Benefit (CoB)

Abstract

This study aims to analyze the comparison between BPJS Kesehatan (Indonesia’s national health insurance) and private health insurance in terms of service efficiency and business competition strategies. Using a literature review method, the research examines various aspects such as cost and premiums, service access, facilities, claims procedures, and patient satisfaction. The findings reveal that BPJS Kesehatan excels in providing broad coverage at affordable premiums, though it still faces challenges in service speed and referral systems. On the other hand, private health insurance offers faster, more flexible, and premium-level services, albeit at higher costs. Additionally, both systems have begun collaborating through the Coordination of Benefit (CoB) scheme to provide dual advantages for participants. This study offers important insights for the development of a more efficient and competitive health insurance system in Indonesia.

References

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Published

2025-06-30

How to Cite

Aryanti, A., Khairunnisa, & Nessa A’syifa Putri Andrika. (2025). Analisis Perbandingan BPJS Kesehatan dan Asuransi Swasta dalam Efisiensi Layanan dan Persaingan Bisnis. LETTERLIJK, 2(1), 38–47. https://doi.org/10.25134/letterlijk.v2i1.1000

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